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The 24/7 Open House Experience

Interactive Real Estate Tour

Nothing burns more time and money in the everyday life of a real estate agent than unnecessary on-site visits with interested parties who end up not liking the layout of the property. An interactive property tour (360-degree virtual tour) completely solves this problem. We scan your properties as highly precise digital twins, so your clients can view the property anytime, anywhere, and interactively – a massive efficiency booster for your sales.

The Death of the 'Tire-Kicker': How 360-Degree Tours Filter Your Sales

Every experienced real estate agent knows the frustrating scenario: You have uploaded an attractive listing on ImmoScout24 and the phone won't stop ringing. You schedule 20 viewings for one weekend, sacrifice your free time, and drive to the property. Prospective buyer A steps into the hallway and immediately says, 'Oh, the living room is a walkthrough room, I didn’t know that – then it’s not for us.' Prospective buyer B notices that the sloping ceilings are too low for his wardrobe. Both prospects are classic 'tire-kickers' (viewing tourists) – they waste your time without ever becoming real buyers. A static floor plan and regular photos are often not enough to convey the true sense of space, ceiling heights, and walkways of a house. The The solution to this industry-wide problem is the interactive real estate tour.A prospective buyer uses a tablet to control a high-resolution, interactive 360-degree real estate tour of a modern kitchenWith state-of-the-art infrared technology (like the Matterport Pro 3), we create a true-to-scale digital twin of the property for you. Unlike a fixed video, where the viewer remains passive, in an interactive tour they take control themselves. They can 'walk' from room to room, rotate 360 degrees, look up at the ceiling, or even use a digital measuring tape in the software to measure the width of Measure niches for your furniture (to 1% accuracy). The strategic integration into your sales process is a real game-changer: you only schedule appointments for an actual on-site visit with prospects who have completed the virtual tour in advance and whose budget has been verified. This often reduces physical viewings by 70 percent – but the remaining 30 percent have an extremely high likelihood of closing. In addition, the interactive tour offers the ultimate '24/7 Open House.' Your property can be viewed simultaneously by an investor in Asia, a manager in the USA, and a family in Berlin without you having to take a single step outside. On real estate portals, integrating a 360-degree tour also demonstrably leading to a massively increased dwell time, which algorithms rate extremely positively and push your ad up in the ranking.
The 24/7 Open House Experience – visualization example

Your benefits at a glance

Drastic reduction of viewings

An end to sightseeing tourism. Anyone who contacts you after the interactive tour has already accepted the layout, the room sizes, and the atmosphere of the property. You conduct fewer, but highly qualified, sales conversations.

Digital measuring tools (tape measure)

Our scanners capture not only images but also 3D geometry data (point clouds). Users can activate a digital tape measure in the tour and independently check whether their corner sofa fits into the living room or how high the tile backsplash in the kitchen is.

Competitive advantage in owner pitches

To win exclusive listings, you need to stand out from other brokers. If you show a potential seller that you can digitize their house as a state-of-the-art interactive tour and market it discreetly to top clients, you will win the mandate.

Generation of qualified 2D/3D floor plans

An enormous synergy effect: From the laser data of the 360 scan, we can generate millimeter-accurate, visually appealing 2D and 3D floor plans for your exposé at the push of a button. You often don't even need the outdated, analog blueprints from the owner anymore.

How it works

  1. Request

    You describe your property and goal – we confirm scope and price.

  2. Briefing

    We clarify style, material and deliverables with you.

  3. Production

    We create the visuals or capture on site.

  4. Delivery

    You receive the finished files ready for listing and marketing.

Everything you need to know about The 24/7 Open House Experience

Frequently asked questions

The process is extremely fast. The on-site scan of an average single-family house (approx. 150 square meters) takes about 60 to 90 minutes. After that, the data is uploaded to our high-performance servers. Usually, you will receive the final, immediately usable link to the completed 360-degree tour within 24 hours.

Yes, this is one of the most successful marketing strategies of our clients. We can provide the tour password-protected. You only show normal photos in the public exposé and require interested parties to leave you their contact information (lead) in order to receive the password for the virtual tour.

Absolutely. Our modern scanners (Matterport Pro 3) are equipped with LIDAR technology. This allows us to easily scan terraces, gardens, pool areas, or driveways even in direct sunlight and seamlessly integrate them into the digital twin of the property.

You will receive a simple web link (URL) from us as well as an iFrame code. On portals like ImmoScout24, Immowelt, or Immonet, you simply insert the link into the designated field 'Virtual Tour'. If you want to integrate the tour on your own real estate website, use the iFrame code, which embeds the tour directly into your own page.

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