The core of such an innovative strategy is the 'Digital Twin.' Using the latest infrared scanner technology (like Matterport), we capture physical buildings with millimeter precision and transfer them into virtual space. Buyers can walk through the rooms on a computer, iPad, or even with a VR headset, look out the window, and use a digital measuring tape to check if their couch fits into the niche. This type of presentation filters so-called 'Sightseeing tourists' are rigorously filtered out, as all spatial questions have already been clarified online. The 360-degree tour is accompanied by 'Digital Home Staging.' If a new build or an existing property is empty, it often feels cold and smaller than it actually is. Instead of renting real, physical furniture for thousands of euros, our 3D artists virtually furnish the empty rooms on the monitor in absolute photo-realistic detail. The result is a highly emotional vision of a home that measurably increases the property’s sales value. For a holistic representation of the property and its macro-location, we integrate spectacular drone footage that visualizes the proximity to parks, lakes, or urban infrastructure from a bird’s-eye view. Anyone who, as a developer or real estate agent, relies on this puts on innovative real estate presentations not only accelerates its sales extremely, but at the same time builds an untouchable, modern employer and corporate brand.
Innovative media such as virtual 360-degree tours allow the buyer to deeply immerse themselves in the property (immersion). They do not just click through images, but experience the property spatially. This strong psychological connection leads to a significantly higher willingness to pay the listed asking price.
If a prospect has the opportunity to virtually walk through the house and measure floor plans digitally, 90% of the typical questions are clarified in advance. You only conduct real on-site viewings with customers who really have genuine purchase interest and the necessary creditworthiness.
Does your property have an old, floral wallpaper from the 70s? No problem. Through the innovative technology of 'Virtual Renovation,' we do not show the current state, but the potential. We render photorealistic white walls and a modern parquet floor into your photos to stimulate the buyers' imagination.
An innovative real estate presentation makes you completely independent of the buyers' location. Whether an expat is in New York or an investor in Dubai: Through the digital twin, these clients can view the property in Munich or Berlin around the clock in full quality.
You describe your property and goal – we confirm scope and price.
We clarify style, material and deliverables with you.
We create the visuals or capture on site.
You receive the finished files ready for listing and marketing.
No, not at all. The entry barrier for our innovative presentations is extremely low. All our 360-degree tours and virtual stagings work completely web-based ('WebVR/WebGL'). This means that interested parties can experience the tour completely smoothly in a regular browser on their smartphone (iOS/Android), tablet, or desktop PC. A VR headset (e.g., Meta Quest) is supported and makes the experience even more immersive, but it is by no means required.
Yes. Platforms like ImmoScout24, Immowelt, or Immonet even reward the use of innovative media. You can enter the links to the 360-degree tours in special fields in the real estate software (e.g., Flowfact, OnOffice), whereupon the portals display them prominently as an interactive element in the listing.
The switch is significantly more economical than most brokers suspect. Since we combine all technologies (drone, HDR photography, Matterport camera) from a single source in a single on-site appointment, multiple travel costs are eliminated. The price-performance ratio (especially due to the massively saved sales and viewing time) is highly profitable for you as a broker.
A clear no. An innovative real estate presentation does not replace the person; it makes them more efficient. The digital tour takes over the time-consuming 'viewing' of the property by hundreds of interested parties. The real estate agent then appears in the final, crucial step as a confident negotiating partner, trusted advisor, and notary companion – precisely where their real, human expertise is needed.
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