Every successful real estate agent knows: An empty, unfurnished property sells significantly harder and usually below value. The rooms appear smaller, there is a lack of coziness, and potential buyers suffer from a severe lack of spatial imagination. The classic solution to this problem for decades has been physical home staging. But reality quickly catches up with many sellers at the first listing: Physical staging is extremely costly. You rent expensive furniture for several months, pay an interior designer for the planning, bear the logistical costs for shipping, movers, setup, takedown, and often also expensive insurance premiums for the duration of the marketing. For an average single-family home, the costs for a physical Home staging often quickly costs between 2,500 and 5,000 euros – with a rising trend if the sale should drag on over several months. This very immense cost risk deters many owners and forces real estate agents to market empty properties. The revolutionary and economically highly superior alternative is digital home staging (virtual staging).

With digital home staging, the entire expensive logistics chain is eliminated without replacement. You provide only high-resolution photos of the empty rooms (or we create these for you as part of a photoshoot). Our specialized 3D artists then virtually furnish the rooms on the computer with photorealistic, high-quality 3D furniture. The costs for this are not calculated by months or complex shipping trips, but completely transparently and fairly per edited image. Typically, the prices for premium digital staging range between 30 and 80 euros per room – depending on the complexity, desired adjustments, and the volume of the order. So if you digitally furnish the three most important rooms (living room, bedroom, dining area) of a property, you usually invest no more than 150 to 250 euros. The return on investment (ROI) This small amount is gigantic. With these high-end images in the exposé, you generate the same emotional 'wow effect' and the same high click-through rates (CTR) on ImmoScout24 as with a €4,000 physical staging. The accelerated sales cycle and the far stronger position in price negotiations practically pay off this minimal investment immediately. Save yourself the high budget for furniture rentals and instead invest intelligently in scalable, digital premium marketing.