Digital Decluttering (in German: virtuelle Entrümpelung) is the technological Solution for neglected properties. Instead of ordering containers and hiring craftsmen, we clean the property in post-production. You provide us with the unedited raw photos of the cluttered rooms. Our specialized CGI retouchers digitally remove all trash, old furniture remnants, damaged carpets, and distracting personal items. We reconstruct the underlying walls, add clean, neutral flooring, and create a bright, inviting lighting atmosphere. The result is a brilliant photograph of a completely empty, broom-clean, and renovation-ready room. This psychological shift in perspective is enormous: The prospective buyer no longer sees an unsolvable problem, but an empty, promising canvas. Suddenly, they recognize the generous layout of the living room and the enormous potential of the property. Through this visual enhancement in the brochure, you instantly appeal to a much broader target audience – including private families who are willing to undertake renovations, as long as they can recognize the potential. More, and above all emotionally more positively inclined, bidders at the auction table or during the bidding process inevitably lead to a significantly higher sales revenue. Digital decluttering is therefore not a cost factor, but the tool with the highest return on investment (ROI) in the distressed real estate market.
Pictures of hoarder apartments only attract bargain hunters. As soon as you present the property in a broom-clean, bright condition through virtual decluttering, you activate the imagination of regular buyers. They pay significantly more for the visible potential, which drastically increases the final sales proceeds to the delight of the creditors.
Hiring clearance companies and container services quickly consumes thousands of euros – money that is often simply not available in cases of insolvency. Purely digital clearance costs only a fraction of that, is completed within a few days, and immediately provides usable material for reports and exposés.
Especially in the case of forced auctions, the protection of sensitive data is extremely important. Exposed file folders, personal photos, or medical devices in the appraiser's photos massively violate the privacy of the former owner. Through our decluttering, all these sensitive items are removed from the images in a GDPR-compliant, residue-free, and secure manner.
At your request, we take one crucial step further. After completely gutting and cleaning the space digitally, in the second step we can furnish it through virtual home staging (digital staging) with high-quality, modern furniture. What was once a ruin thus becomes a desirable dream home on paper.
You describe your property and goal – we confirm scope and price.
We clarify style, material and deliverables with you.
We create the visuals or capture on site.
You receive the finished files ready for listing and marketing.
Basically yes, as long as there is absolute transparency. It is extremely important that digitally cleaned images in the appraisal or exposé are clearly labeled as 'Visualization of Potential' or 'Digital Decluttering'. Ideally, you show interested parties a before-and-after slider. This way, you fulfill the duty to inform about the actual current state, while at the same time using the psychological impact of the cleaned image for marketing purposes.
There are virtually no limits for our experienced CGI artists. Even if a room is stuffed to the ceiling with boxes and trash (a classic hoarding scenario), we can digitally strip it down. In such extreme cases, where we can no longer see the room's architecture (e.g., window positions or baseboards) in the photo, we only need a simple floor plan or a brief description of the hidden structural elements from you in order to accurately reconstruct them digitally.
Although completely isolating and reconstructing crowded rooms is significantly more complex than a simple color correction, we work very efficiently. For an average single-family house, we usually need about 3 to 5 working days after receiving the raw photos. You will receive the finished, high-resolution material in time for the printing of the brochures or expert reports.
Yes, absolutely. In addition to simply removing furniture and trash, we also offer 'virtual renovation.' This means we can digitally paint over water damage on the ceiling, replace ripped-up floors with new parquet, add missing room doors, or completely redecorate outdated, worn-out bathrooms with modern tiles and sanitary fixtures. Here too, transparency with the buyer is absolutely necessary.
Increase your sales prospects with professional property marketing.
